Mobiles to outperform Landlines this year - 29-Feb-08
For the first time, the volume of mobile voice calls will exceed that on traditional fixed networks in Western Europe as a whole, says Analysys, the global advisers on telecoms, IT and media. In the UK, where patterns of consumption are close to the European average, mobile voice usage should overtake fixed voice in the second quarter of 2008.
“Consumers have relatively constant budgets for voice, and so fixed voice volumes basically reflect the unaffordability of mobile voice. The trick for mobile operators has been to translate stable demand into an affordable proposition – once mobile can meet demand affordably, any kind of competitive pricing for voice on fixed or broadband is largely irrelevant,” explains Rupert Wood, Principal Analyst at Analysys Research.
Obviously, this demand is fuelled by personal consumer-led habits although the proportions for business activity are changing as well. Most business organisations still require the quality and robustness offered by a branded telephony hardware system, although eventually it is predicted that mobile and fixed line technologies will converge.
Source: NFP Techno
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